In 2025, the landscape of men’s fashion has shifted dramatically. Sustainability is no longer a niche concern reserved for environmental activists. It has become a central pillar of modern menswear, shaping how men shop, dress, and think about their impact on the planet. Increasingly, consumers are looking for brands that not only produce stylish and durable clothing but also prioritize ethical labor, eco-friendly materials, and transparent production practices. This guide highlights 25 sustainable fashion brands for men that are leading the charge in 2025, offering everything from everyday essentials to high-end luxury.
25 Sustainable Fashion Brands for Men
1. Outerknown
Founded by professional surfer Kelly Slater, Outerknown is a pioneer in sustainable menswear. The brand’s mission is to merge style with responsibility, offering everything from casual basics to denim and outerwear. Their denim is produced in collaboration with Saitex, the world’s most sustainable denim factory, which uses recycled water, solar energy, and ethically managed labor. Beyond materials, Outerknown focuses on durability, encouraging customers to buy less and invest in pieces that last. Signature pieces like the Blanket Shirt and the Boardwalk Chino remain timeless staples in men’s wardrobes.
2. Everlane
Everlane is renowned for its radical transparency. Each product comes with detailed breakdowns of production costs, factory locations, and labor conditions. Sustainability is central to their ethos, with materials including organic cotton, recycled polyester, and responsibly sourced wool. Everlane’s ReNew outerwear line, made from recycled plastic bottles, is a prime example of how everyday pieces can combine function, style, and eco-consciousness. Minimalist essentials like the Modern Loafer or the Clean Silk Shirt make Everlane a reliable brand for versatile, long-lasting wardrobes.
3. Patagonia
Patagonia has long been a leader in environmental activism and sustainable fashion. The brand uses recycled materials, organic cotton, and durable fabrics to reduce environmental impact. Their Worn Wear program allows customers to trade in or repair old gear, promoting a circular economy. Patagonia’s products, from the iconic Nano Puff Jacket to the Better Sweater Fleece, are designed for longevity. Beyond clothing, the company actively supports conservation initiatives, demonstrating a commitment that goes far beyond the shop floor.
4. Taylor Stitch
Taylor Stitch merges classic American tailoring with sustainable practices. Their clothing often features organic cotton, recycled fibers, and deadstock fabrics to reduce waste. The “Workshop” initiative allows customers to vote on which designs go into production, preventing overproduction and aligning supply with demand. Popular items include the Maritime Oxford Shirt and the 5-Year Chino, both designed with durability and timeless style in mind.
5. Quince
Quince focuses on affordable luxury basics with an ethical edge. Using materials such as organic cotton, cashmere, and silk, the brand produces high-quality garments with minimal environmental impact. The direct-to-consumer model reduces unnecessary markups and excess inventory, helping customers make sustainable choices without compromising on style. The organic cotton tees and merino wool sweaters have been highlighted in multiple 2025 style roundups as wardrobe staples.
6. MUD Jeans
Dutch brand MUD Jeans specializes in sustainable denim with a circular economy approach. Their jeans contain up to 40% post-consumer recycled content, and customers can lease their jeans, returning them for recycling or upcycling. This reduces waste and encourages long-term use. Models like the Slim Fit Organic Denim or the Recycled Straight Leg are versatile enough for daily wear while promoting conscious consumer habits.
7. Goose Studios
Goose Studios, based in the UK, focuses on minimalist menswear with strong sustainability credentials. Their T-shirts, sweatshirts, and casual tops are made from 100% organic cotton, and the company ensures carbon-neutral deliveries. Transparent supply chains allow customers to know exactly where and how garments are made. The brand’s heavyweight organic T-shirt has become a modern essential, combining classic design with ethical manufacturing.
8. Finisterre
Finisterre is a UK-based outdoor apparel brand committed to environmental responsibility. Using organic cotton, recycled polyester, and low-impact dyes, they produce durable clothing designed for adventure. Their Wetsuit Recycling Program and commitment to longevity ensure minimal environmental impact. The Finisterre Rogue Jacket and the Seeker Merino Hoodie have been particularly praised for their functionality, style, and eco-conscious production.
9. Vustra
Vustra specializes in sustainable button-up shirts, using 100% certified organic cotton produced in Fair Trade factories. Low-impact dyes reduce environmental harm, and the brand supports local communities and women’s empowerment initiatives. Vustra shirts, like the classic Slim Fit Organic Oxford, combine style and social responsibility, offering a polished look while adhering to ethical practices.
10. Toad&Co
Toad&Co focuses on eco-friendly casual clothing for men. Organic cotton, hemp, recycled fabrics, and TENCEL™ Lyocell are staples in their collections. Every garment is produced under ethical conditions, and the brand emphasizes transparency and traceability. From versatile polos to durable outerwear, Toad&Co creates sustainable pieces suitable for urban and outdoor lifestyles alike.
11. Brothers We Stand
Brothers We Stand is a curated marketplace that connects eco-conscious men with sustainable brands worldwide. Their collections range from organic denim to recycled swimwear and minimalist basics. Each brand in their catalog is vetted for ethical production, transparency, and environmental responsibility. The platform makes it easier for consumers to adopt sustainable habits without sacrificing style.
12. Hockerty
Hockerty provides made-to-measure menswear with sustainable fabrics. By creating garments only as needed, Hockerty reduces waste while offering a perfect fit. Their suits and dress shirts are crafted under fair labor conditions, blending sustainability with personalization. The custom approach ensures each piece is long-lasting, reducing the environmental footprint associated with fast fashion.
13. Stella McCartney
Stella McCartney is a pioneer in sustainable high-end fashion. Known for cruelty-free designs, the brand uses organic and recycled fabrics while maintaining impeccable tailoring. Their menswear collections, including suits, outerwear, and casual pieces, showcase how high-end fashion can be both stylish and environmentally responsible.
14. Lucy Tammam
Lucy Tammam blends couture fashion with sustainability activism. Using Peace Silk, organic dyes, and ethical labor practices, the brand creates garments that spark conversations about environmental issues. Their capsule collections prioritize craftsmanship, ethical sourcing, and long-term style over seasonal trends.
15. Apolis
Apolis produces durable and socially responsible clothing for everyday wear. Their products use sustainable materials and ethical production practices. Apolis also supports local artisans and community initiatives, ensuring that each garment has a positive social and environmental impact.
16. Allbirds
Allbirds has revolutionized sustainable footwear with shoes made from merino wool, eucalyptus fibers, and sugarcane-based soles. Their carbon-neutral production process and minimal packaging reinforce their environmental mission. Classic models like the Wool Runner and Tree Dasher are stylish, lightweight, and eco-conscious, appealing to a broad audience in 2025.
17. Alternative Apparel
Alternative Apparel provides sustainable basics for men, including T-shirts, hoodies, and joggers. Organic cotton and recycled fabrics are standard, while ethical production practices ensure fair treatment of workers. Their laid-back styles make sustainable fashion approachable for everyday wear.
18. American Giant
American Giant focuses on durable, American-made basics. Their hoodies, sweatshirts, and tees use sustainable materials and are built to last. Local manufacturing ensures ethical labor practices and reduces carbon emissions from transportation, aligning with 2025’s emphasis on responsible production.
19. Sunray Sportswear
Sunray Sportswear offers sustainable activewear made from organic cotton and recycled polyester. Their functional designs cater to athletes who care about environmental impact. Items like the Recycled Performance Hoodie and Eco Shorts combine performance, style, and responsibility.
20. Paynter
Paynter blends sustainability with high-performance activewear. Using recycled fabrics and ethical manufacturing, they create durable gym and outdoor clothing. Products are designed to endure rigorous activities while maintaining a minimal environmental footprint.
21. Rapanui
Rapanui’s clothing line is made from organic cotton and recycled materials. Transparent supply chains and ethical production practices ensure garments are responsibly produced. Their range includes everything from everyday basics to stylish outerwear, perfect for men looking to embrace sustainable fashion without sacrificing style.
22. The Level Collective
The Level Collective is based in Cornwall and focuses on adventure-ready sustainable clothing. Using organic cotton, British wool, and eco-friendly materials, they craft pieces designed to last. Their collections often include versatile jackets, layering pieces, and outdoor essentials that merge functionality with sustainability.
23. OqLiq
OqLiq is a high-end Taiwanese performance-fashion label that combines urban minimalism with sustainability. Their outerwear and technical pieces use recycled and organic textiles, offering a contemporary, eco-conscious alternative for men who value both style and functionality.
24. Damson Madder
Damson Madder produces bold, sustainable capsule collections that blend retro-inspired designs with eco-friendly materials. From graphic tees to statement outerwear, their limited runs and attention to sustainable practices make them a standout choice for fashion-forward, environmentally conscious men.
25. Velasca
Velasca creates handcrafted shoes in Italy using vegetable-tanned leather and sustainable techniques. Their commitment to quality and durability ensures footwear that lasts for years while minimizing environmental impact. From sleek dress shoes to casual sneakers, Velasca combines timeless style with responsible production.
How to Approach Sustainable Fashion in 2025
Sustainable fashion in 2025 is about more than just materials. Consumers are increasingly looking at the entire lifecycle of a product—how it is sourced, produced, transported, and disposed of. Longevity, repairability, and ethical labor practices matter as much as style and fit. Building a wardrobe around sustainable brands doesn’t mean sacrificing aesthetics. On the contrary, brands today offer versatile, well-designed, and long-lasting pieces that make it easy to dress consciously without compromise.
Investing in high-quality basics, functional outerwear, and durable footwear allows men to create capsule wardrobes that are both sustainable and stylish. Prioritizing brands with transparent supply chains, ethical labor practices, and eco-friendly materials ensures that each purchase contributes to a more responsible fashion industry. Accessories, layering, and proper fit further enhance the versatility and lifespan of sustainable clothing.
Sustainable Style for the Modern Man
The 25 brands featured in this guide demonstrate that sustainability and style are not mutually exclusive. From luxury labels to everyday essentials, these companies prove that fashion can be conscious, durable, and modern. Supporting these brands allows consumers to make a tangible difference, promoting environmental stewardship, ethical labor, and responsible production. In 2025, sustainable menswear is no longer an optional consideration—it is the standard for the modern, conscientious man.
