What makes a men’s clothing brand stand out in such a crowded market? It’s simple: the top organizations meet a basic need by excelling at one or more tasks and going above and above in every category. This includes high-quality fabrics, meticulous craftsmanship, and timeless, appealing designs.
Functionality means different things to different brands—for example, the difference between the greatest tailoring company and the best gym brand—but one thing is constant: creating a strong apparel brand requires extra effort. These brands are vital for newcomers to menswear. We also list the most outstanding men’s online clothing businesses.
Luca Faloni
Designer Luca Faloni launched his namesake label to demonstrate that men shoppers may acquire the former without the latter, sourcing ultra-premium cashmere and other natural fibers from Italy’s finest weavers. Faloni’s expertly made garments—sweaters, trousers, and even beanie hats—are typically substantially less expensive than equivalent products from known labels such as Brunello Cucinelli or Loro Piana. The brand also recently released its first-ever pants, which are available in dark and light wash.
Taylor Stitch
Taylor Stitch, located in San Francisco, is a godsend for the man searching for a one-stop shop, stocking everything from durable outerwear to vital, office-ready shirting to well-made basics, denim, and chinos. While the company’s original mission was to create the ideal button-down shirt, it has since expanded to include many other garments. They accomplish this with a design philosophy that is trendy and contemporary without being flashy; they are clothing that any man can wear and look great in.
OTD
OTD, an elevated-casual clothing company named after the “On This Day” iPhone feature that comes back old photo recollections. As a combination of “expert quality control, precise materials, and erratic design details,” OTD creates apparel and accessories that relate to, but are not dependent on, current fashion trends.
Flint and Tinder
The ethos of Huckberry, a well-known store in the cities of San Francisco and Austin, is to be ready for everything at any time of day or night. The company carries and distributes a variety of rugged-yet-refined brands, but its own Flint and Tinder range is the best. The most iconic item from the all-American brand Huckberry is the Waxed Trucker Jacket. The 365 Pants and Shorts, as well as the super-comfortable T-shirts and henleys, exemplify the brand’s approach.
Todd Snyder
If you’re into J crew-esque labels but want to step up your menswear game, you should check out the work of acclaimed American designer Todd Snyder. At WERD, he’s a favorite because of his career with major American brands, including Timex, P.F. Flyers, and Champion. Snyder has guided his eponymous label to new heights of success, overseeing the creation of such iconic items as the crewneck sweatshirt (in collaboration with Champion), throwback sweater polos, and selvedge denim. These items are a splurge, to be sure, but they are well worth it.
Billy Reid
It takes courage to put your name on a clothing business and even more to back up your aesthetic for traditional, premium, rugged-yet-luxurious menswear. Billy Reid, an Alabama-born designer who creates clothes any guy should want to wear (and gear only he would want), manages to achieve all of those principles. Billy Reid has the basics (Oxford shirting), the classics (handsome selvedge denim), and a sense of accessible luxury—who knew a denim shirt could feel so silky or that a gray crew neck sweater could be a covetable splurge?
